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Reward of £20,000 now on offer following murder of Jude Gayle in West Norwood

News   •   Sep 24, 2019 05:45 BST

Image: Jude Gayle in shop before fatal attack

The family of Jude Gayle who was fatally stabbed two years ago in an alleyway near to his home in West Norwood have joined detectives in a fresh appeal for information, with a £20,000 reward now being offered.

Jude, 30, had been preparing a meal for family members on Sunday evening, 24 September 2017, on the day of his murder. He left his home address and drove a short distance to a corner shop on the junction of Dunbar Street and Norwood High Street.

After leaving the corner shop he was stabbed in an alleyway in DuneIm Grove.

At 17:39hrs, emergency services were called to the alleyway where Jude lay critically injured. Despite emergency treatment by a doctor from London's Air Ambulance, Jude was pronounced dead at the scene at 18:42hrs.

A post-mortem examination the following day gave cause of death as incised wounds.

Three men were prosecuted with Jude’s murder but were all later to be found not guilty following a trial at the Old Bailey.

The Met is now offering a £20,000 serious crime reward for information that leads to the identification, arrest and prosecution of the person or persons responsible for his death.

DCI Tim Wright, leading the investigation from the Specialist Crime Command, said: "On the second anniversary of Jude's murder, we remain committed to bringing his killers to justice.

Jude was taken away from his family in the worse way possible, he was a father, brother and a son and it is difficult for them knowing that nobody has been convicted of his murder.

We have had a number of witnesses come forward with information as part of our investigation which we are very grateful for but we want anyone who has not already made contact with us to come forward.

The information you have no matter how small, could be a vital piece of evidence. We are counting on you to get in touch and the information you provide will be treated in the strictest confidence."

Jude's mother, Pett Roach said: The past two years have been very difficult for us. I have just accepted that Jude will not be coming back from the shop. He is gone. No one can bring him back. We are left to pick up the pieces and continue with our lives. All I can hope for and all I want is justice, no more, no less. I want those responsible for killing my son, convicted and served the maximum penalty.

Jude's partner Rachel Goodchild said: "Sunday 24th September started like any other Sunday but ended so far from anything I thought could ever happen to me! That day Jude my partner my children’s father got brutally murdered! Leaving me his beloved daughter and unborn son to face life alone. Our daughter speaks daily of Jude wanting wishing and hoping her reality of her daddy no longer being with us is just a dream. She just can’t understand why he is no longer here with us, something I will have to face all over again as our son get older.

Through the careless actions of others I've been forced into bringing up our children alone and I owe it to them and to the memory of Jude to get justice. So I am pleading from the deepest part of me please if you or anybody you know has any information no matter how big or small please help with the ongoing investigation. We need new compelling evidence, help us get JUSTICE FOR JUDE!"

Anyone with information about Jude's death can contact the Incident Room on 0208 721 4961 or via the police non-emergency number 101.

To give information anonymously contact Crimestoppers on 0800 555 111 or visit